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Market Planning

Advertising

Market Planning

Before we delve into a media recommendation or public relations campaign, it’s imperative that we, as your agency, know the market. We need to know who we’re talking to and trying to reach with our varying advertising and marketing efforts. What are they thinking? What do they watch, listen to and read? What makes them act? Through research, surveys and focus groups, we can assess the target audience and available resources in the market in order to make the best recommendation for our clients.